If you’re not already on Instagram, I urge you to get an account. Being a creative entrepreneur means you will find yourself indulged in the beauty that can be Instagram, not only are there hundreds if not millions that could find you just as indulging to watch.
I’ve already chatted about Instagram Live in my “being personal” post where I give a few examples of brands who, in my opinion, really engage with their audience and help build that connection with their potential customers.
This post is delving that bit deeper into the beauty that you can create with Instagram stories.
- Be creatively consistent. By this I mean, spend some time honing in on your insta creativity and once you’ve pinned it down, keep it consistent. People can follow hundreds and thousands of others on Instagram and when they’re quickly flicking through insta live posts, if they don’t know you by name (more about this in another post) then they can at least recognise you by your insta posts. I can name a few key people that I could take a look at their post and have a guess at who it might be, just based on their insta live creative
- Get those brushes going. Have a try of those brushes, you’d be amazing by the range of creativity you can create such as dots, thick lines for sunshine, thin lines etc
- Be short with your text. Creative copy in a short 10 second clip can be hard but keep it short and sweet and if you have lots to say, share it over a multiple story posts
- Filters, get those filters going baby. I don’t condone showing off photos with filters that cause the situation to look unreal but I gotta get me a bit of filter 3 every now and again. I love the cool tones and the subtle fade it ads. Give them a go and see if there’s one you like
FINISH
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